Employee Communications
Inform, Engage, Transform
If your internal audience understands and believes in the organization’s vision, their role in bringing it to fruition, and the upside to doing so, then they can live up to the cliché of “being our greatest asset” and actually become much more: engaged ambassadors who care as much about the organization’s success as you do. Strategic employee communications plays a key role in this transformation.
Change Communications
Move People at the Speed of Business
As the saying goes: Change isn’t easy. But, as we know, the success of our businesses almost always requires it. The good news is that with the proper leadership, change management, and change communications approach, is possible to successfully achieve the shift you’re seeking — whether it’s for a strategic transformation, merger, acquisition, restructuring, spin-off, leadership transition, or other key business milestone.
HR Communications
Capture Employees’ Minds and Hearts
No matter what the topic — employee benefits, wellness programs, total rewards, retirement planning, executive compensation, or learning and development — there are more demands on HR communications than ever before. You must deliver table stakes (i.e., factual material that meets legal requirements) while being more compelling than ever, in a way that cuts through the clutter and grabs employees’ attention with heart, humor, and relevance.
Business Writing
Make Your Point with Impact
With a journalism degree from one of the country’s best schools, I believe skillful writing is at the heart of all effective communication. Whether it’s a memo, a presentation, website copy, a brochure, a newsletter article, or something else, my solid writing skills help you make your point with clarity and drive desired results. If you’re looking to improve your own writing, I also offer writing coaching.
Employee Communications
Inform, Engage, Transform
If your internal audience understands and believes in the organization’s vision, their role in bringing it to fruition, and the upside to doing so, then they can live up to the cliché of “being our greatest asset” and actually become much more: engaged ambassadors who care as much about the organization’s success as you do. Strategic employee communications plays a key role in this transformation.
Change Communications
Move People at the Speed of Business
As the saying goes: Change isn’t easy. But, as we know, the success of our businesses almost always requires it. The good news is that with the proper leadership, change management, and change communications approach, is possible to successfully achieve the shift you’re seeking — whether it’s for a strategic transformation, merger, acquisition, restructuring, spin-off, leadership transition, or other key business milestone.
HR Communications
Capture Employees’ Minds and Hearts
No matter what the topic — employee benefits, wellness programs, total rewards, retirement planning, executive compensation, or learning and development — there are more demands on HR communications than ever before. You must deliver table stakes (i.e., factual material that meets legal requirements) while being more compelling than ever, in a way that cuts through the clutter and grabs employees’ attention with heart, humor, and relevance.
Business Writing
Make Your Point with Impact
With a journalism degree from one of the country’s best schools, I believe skillful writing is at the heart of all effective communication. Whether it’s a memo, a presentation, website copy, a brochure, a newsletter article, or something else, my solid writing skills help you make your point with clarity and drive desired results. If you’re looking to improve your own writing, I also offer writing coaching.
How It Works
Communications Approach
Setting up a BrightWays engagement typically involves these five steps:
01.
Explore our fit
We do a chemistry check and talk
about share expectations.
04.
Seal the deal
We sign on whatever dotted lines are required.
05.
Get started
This is when the
real fun begins
02.
Collect background
We schedule a separate
meeting or call to gather more
details about the project.
03.
Prepare a project proposal
We agree to a proposal that
includes scope, activities,
timing, and budget.
01.
Explore our fit
We do a chemistry check and talk
about share expectations.
02.
Collect background
We schedule a separate
meeting or call to gather more
details about the project.
03.
Prepare a project proposal
We agree to a proposal that
includes scope, activities,
timing, and budget.
04.
Seal the deal
We sign on whatever dotted lines are required.
05.
Get started
This is when the
real fun begins